The Work
and the Record

Led a 10th anniversary communications campaign for this equity-centered education research organization. The campaign expanded EduDream's influence and reach, generated awareness to support business development, and positioned the organization as the go-to source for equity-centered research that drives policy and practice change.

Strategically introduced their growing body of research on learner-centered education and learning differences to new partners, building field credibility. Secured several high-impact media placements. This work strengthened the reach of their research portfolio to improve practice and policy in the field. Currently leading a national media strategy to elevate awareness of learner-centered ecosystems.

Supported the organization with event facilitation, policymaker engagement, and media relations on several key priorities including fair pay for workers with disabilities and access to art therapy for individuals with disabilities.

Leading a communications strategy to strengthen LEO's visibility, credibility, and influence as a leading source of rigorous evidence on homelessness and reducing poverty. Focused on earned media, digital communications, and thought leadership.

Earned media strategy and execution for this grassroots faith coalition fighting for human rights. Placements and relationships development across the New York Times, Rachel Maddow Show, Reuters, Axios, and more. Building sustained media relationships so the organization becomes a go-to source for stories on faith-based organizing and immigration. Converting visibility into donations, membership growth, and coalition expansion.

Developed a strategic communications and earned media plan, translating complex Head Start research into clear, compelling messages that reached policymakers and the public. This work shifted the narrative to position Head Start as a prevention strategy, equipped partners with advocacy resources, and aimed to expand eligibility and sustain funding for the program.

Built and led the organization's first public affairs team. Led organizational communications strategy, reputation management, and external positioning to advance research-driven solutions in public safety and education. Orchestrated a full brand transformation that doubled web traffic, and created a digital campaign that reached nearly 140,000 viewers. Amplified a White House event with Vice President Kamala Harris into a national visibility moment for community violence prevention.

Designed and executed a personal communications campaign on economic insecurity and the shifting job market. I pitched myself as the story and connected personal experience to a larger structural narrative about workforce instability. The campaign spanned being a featured source in The Wall Street Journal, authoring an op-ed in the Chicago Sun-Times, and a live radio interview on WBEZ Chicago's In the Loop. It was an exercise of my craft.